What is the Meaning Behind the Toyota Logo?

By Product Expert | Posted in Toyota on Friday, March 22nd, 2019 at 9:16 pm
Current Toyota logo and advertising slogan

Toyota Logo Meaning

Some of the most famous brands around the world have become recognizable thanks to their logo. Many of those logos have a specific meaning that makes them even more special for their respective brand. Toyota’s logo is one of those, and we are excited to share the story behind it.

How Long has the Current Toyota Logo Been in Use?

Toyota logo as it appears on marketing materials and the brand's current vehiclesThe current 3-circle emblem that we are all so familiar with was designed in 1989 (to celebrate the company’s 50th anniversary) and began to appear on company products and materials the following year. There was actually a specific reason why this logo was made. Up until this time, TOYOTA was typically used as the label on vehicles, but there was some confusion with its previous name “Toyoda” that came from the company’s founding family. The company name was officially switched to Toyota and the logo was made to create identity standards.

Finance Your Toyota With Us

Is There a Special Meaning Behind the Logo?

Yes! If you look closely, the two smaller circles within the large circle form a “T” for “Toyota,” along with “trust” between drivers and the company. The largest circle represents globalization and technological innovation.

Shop for This Renowned Brand in Lima, OH!

Here at Allan Nott, we definitely feel that the logo fits the Toyota brand to a “T”! Each model is made with top-notch quality and is equipped with a plethora of safety features to keep you and your passengers protected! A model from this renowned brand can be yours when you shop at our dealership today! We offer a variety of style options including sedans, hatchbacks, crossovers, SUVs, trucks, and hybrids! Please feel free to contact us with any questions or stop by and talk to us! Thanks and we look forward to helping you find the perfect Toyota vehicle!

View Our Inventory of New Toyota Vehicles

Sharing is caring!

Leave a Reply

Adjust Payment Terms ×

We want to help you find the perfect car that fits your budget. Please adjust the options below so we can estimate the most accurate monthly payments.

Estimated Credit Score or Interest Rate

Desired Loan Term (months)

How much will you put down?

All tax, title and vehicle registration fees are additional. See dealer for complete details.
*Rates as low as 7.9%, 6.4%, 4.9%, 3.4%, and 1.9%. Interest rates are dependent on year, make, and model of vehicle being financed.